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How to Add a Coupon Giveaway

A Coupon Giveaway is a discount or promo code (such as SAVE10 or FREESHIP) that is automatically emailed to your respondent after they complete your survey.

Step-by-Step Instructions


1. Select "Giveaways" In The Left-Hand Navigation

In the left-hand navigation, select "Giveaways"

Select "Giveaways" In The Left-Hand Navigation


2. Click the “Add Giveaway" Button

You’ll see a list of all currently active giveaways on your account. Click the “Add Giveaway" button to add a new giveaway.

Click the “Add Giveaway" Button


3. Select "Coupon" From Dropdown

From the dropdown, select "Coupon" as the type of giveaway to be created.

Select "Product" From Dropdown


4. Name Your Coupon Giveaway

Name the coupon giveaway. This value will be shown to your respondent, so be sure to name it something they can easily recognize (e.g., "10% Off Your Next Order").

Choose Platform(s)


5. Upload Image (optional)

You may upload an image that visually represents your coupon. While not required, including an image can improve trust and recall for the respondent.

Upload Image (optional)


6. Select Coupon Type

Select Coupon Type

There are two types of coupon codes in ReviewStream:

  • Single-Use Coupon

    A Single-Use Coupon is a unique code that can be redeemed only once by a single customer.

    • Once a customer uses this code, it becomes invalid for all others.
    • Ideal for personalized or limited-use promotions.
    • Helps prevent abuse by limiting the code to one redemption.

    How to input single-use codes:
    Enter multiple codes separated by commas (e.g., ABC123, DEF456, GHI789).

    How single-use codes are distributed:
    Codes are sent from first in the list to last in the list. For example, if you enter the coupon codes ABC123, DEF456, GHI789 and your customer completes the survey and selects this coupon giveaway as their free gift, ABC123 would be mailed to your customer, leaving DEF456, GHI789 left in your coupon giveaway. single-use coupon codes are sent until there are none left on the coupon giveaway.

    Single Use Coupon Code

  • Multi-Use Coupon

    A Multi-Use Coupon is a shared code that can be redeemed multiple times by different customers.

    • The same code is distributed to all eligible respondents.
    • Useful for broad promotions or general discounts.
    • Easier to manage when you don’t need to track individual redemptions.

    How to input a multi-use code:
    Enter a single code (e.g., SAVE10) that will be used across all qualifying customers.

    Multi Use Coupon Code

💡 Tip: Use Single-Use for high-value or one-time offers. Use Multi-Use for ongoing discounts or wide promotions.


7. Customize Email Template

After selecting your coupon type, you can customize the email template that will be sent to eligible respondents. This is beneficial for situations where you need to send your customer to YOUR website in order to use the coupon code that they are sent.

You can update:

  • Subject Line – what shows up in the subject line of the user’s inbox.
  • Email Template (HTML) – full HTML customization of the email body.

Available Dynamic Tags

You can use dynamic placeholders to personalize the email content:

  • {{firstName}} — The recipient's first name.
  • {{couponCode}} — The assigned coupon code (based on your setup).

Example:
Hi {{firstName}}, here is your coupon code: {{couponCode}}

🛠️ These tags are automatically replaced with real values when the email is sent.

Use the Preview Email button to test how your template will look before finalizing.

Email Template Editor


8. Add Description (optional)

Enter a description of this coupon giveaway. This value is shown to the respondent and helps clarify what the coupon offers (e.g., “Use this code to receive 10% off any order over $25”).

Add Description (optional)


9. Click "Save"

Once all required fields are filled out, click Save. Your coupon giveaway will now be ready to assign to items on your account.

Click "Save"


Next Step

After you've added one or more giveaways, you can assign them to a survey or review page to begin collecting reviews.